Scientifically Winning Loyal Customers

Eureka Engine is a behavioral economics marketing

agency that makes marketing more profitable.

 

OUR VISION

Digital hasn’t changed everything. Customers make purchase decisions the same way they always have – with logic and emotion.
We fuse marketing strategy and behavioral economics to deliver marketing solutions that are scientifically proven to be more effective at driving ROI.
Our behavioral economists are disrupting marketing with psychology to make customers purchase faster and more frequently.
We are building the future- at the intersection of digital and behavioral science.

Who We Are

We are a friendly collective of thinkers and doers

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We are a collective of strategists, behavioral scientists, marketeers, cool hunters, social anthropologists, content creators, technologists, data scientists and entrepreneurs.

 

What makes us unique is our ability to draw from across our domains of expertise to look at problems from multiple angles and develop award winning solutions.

OUR APPROACH

We focus on three vital marketing priorities

Awareness

Content and advertising collateral that drives awareness and persuades by using behavioral economics

Acquisition

Marketing services that acquire new customers more cost effectively using behavioral economics

Experience

Innovative Omnichannel customer experiences that retain customers for longer using behavioral economics

Awareness

We produce persuasive and pervasive content

 

We produce engaging content for our clients that raises awareness among their target audience.

Our subjectmatter experts produce the content in collaboration with our behavioral economists to deliver a compelling and persuasive story for the audience.


We also broaden the reach of this content by proactively distributing and seeding it in key locations to maximise visibility.

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ACQUISITION

We acquire customers more cost effectively

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 Acquisition marketing services (affiliates, e-mail marketing) that acquire new customers.

We infuse campaign creative with behavioral economics insights to acquire customers more cost effectively.


We also acquire customers via influencer marketing, referral marketing and customer advocacy programmes which are molded upon behavioral economics insights.

EXPERIENCE

We develop customer experiences that generate loyalty

 

We develop innovative customer experiences that exceed customer expectations.

By fusing behavioral economics with customer experiences, we generate customer advocacy and drive customer preference for our client’s offering.


By providing a better customer experience than their competition, our clients are able to measurably gain market share at a lower cost than traditional marketing budgets can achieve.

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