Welcome to Eureka Engine - Empowered Thinking For An Age Of Disruption.
Schwarts just launched this brilliant interactive poster that people can touch and play the piano through!
As part of ‘The Sound Of Taste’ campaign, they have used a new type of ink technology to turn a poster into a playable … Read the rest
Altimeter Principal Analyst, Brian Solis, states that the three main factors that can be used in strategic planning to measure digital influence are the following: reach, relevance and resonance or frequency.
There are three types of digital influencers driving … Read the rest
Real-Time marketing (RTM) is where a company basically rides with the popularity of an event, which already has the focus and attention of people. The key variables for this marketing strategy are timing, originality and relevance.
10 Best Case … Read the rest
The healthcare industry has undergone massive changes over the past few years due to advancements in technology, increasing consumer demands and policy updates. These elements have caused a digital disruption, forcing big pharmaceutical companies to adapt to new workflows and … Read the rest